Meet The SEO Killer

Last year I had a perspective client (who is now my client) who had been online for a little over 4 years ask me  to review his website and find “The SEO Killer” that was preventing him from dominating the search engines. At first glance everything seemed to be in order. He had done excellent keyword research, and for the most part each of his pages were optimized correctly. He had a Google PR of 4 which is excellent for his niche market. He had generated high quality targeted backlinks to the various pages on his site. All indications stated that there was indeed a SEO Killer hiding somewhere. Here’s the kicker… He had attempted to use several other SEO companies before finding me :D

Leave Your Comments Regarding The SEO Killer

He quickly admitted that he did not trust, “Internet Marketing People.” He went on to tell me horror story after horror story of internet marketing companies that had taken his money and failed to generate results. It was clear to see that this guy had-had enough.

After spending a few minutes looking over his site, it hit me like a ton of bricks. He was accurate, there was indeed an SEO Killer, and I had just found it. He had a very unique situation, but one that could be overcome with a little creativity. He had an ecommerce site that was built on a PHP platform and he refused to change over to something a little more SEO friendly (ahhh the joys of working with clients). He had a navigation bar going down the left side of the screen with over 50 or more products broken into a variety of categories.

How I found The SEO Killer

His navigation bar was the only constant item that remained on each and every page of his site for 1,500+ pages. This strategy may have been a huge plus a few years ago, but now it was killing his SEO efforts. What had happened is it was leaving a HUGE footprint and confusing the search engine spiders as to what the content on the page was all about.

Past Internet Marketing companies had attempted to circumvent this problem by moving the navigation code below the code of the actual content thus increasing the odds that the search engine spiders would better understand the content. In theory this was a good idea. Actually in some cases it did work, to some degree. Some of his pages that were on page 30 or 40 of the search engines were now on page 20. Although it was an increase it still was not enough to generate traffic.

Since I was intrigued at the challenge I took him on as a client (after he tried to haggle over my fees, which did not happen). I built a link directory on the backend of his site and increased his social media presence. His pages began skyrocketing to the top of the search results. Needless to say that he is very happy with his results.

If you have a website and you have tried everything under the son to get good search engine rankings and nothing seems to be working – check your navigation bar! It could be killing your SEO efforts.

If you would be interested in having me take a look at your site (don’t worry I will not charge you the thousands of dollars that I normally charge :D ) I will do it for an extremely affordable rate and give you an in-depth report explaining EXACTLY what it is you need to do to dominate the search engines drop me a line – timb at seogorillatactics.com or simply click here.

Take care my friend and remember to always LIVE LIFE WITH PASSION! Let me help you find your SEO Killer :D