When it comes to the backlink building process I am amazed at all the theories that I see floating around online. Not a day goes by that I do not receive an email from someone on my list telling me the same old story:

“Tim I have been trying to make money online for a while now. I have read all the courses, and tried everything from PPC, to SEO and nothing seems to work for me. Could you please give me some advice.”

From story-to-story the wording may change but the underlying message is always the same. There are hard working people from around the world, that are sick and tired of being slaves to some job that they are in no way passionate about. Working for someone who does not appreciate their efforts. All that they want is their fair shot at financial freedom.

Then I see so many egotistical Internet Marketers that jump on the bandwagon of the latest craze just to be heard with no regards to the victims that they leave in their path.

The latest craze is all about the Google shake up.

But wait… I also talked about the Google shake up!!!!

Here is the difference – I am constantly testing and tracking my results. Most Internet Marketers are to lazy to spend the time and effort that it takes to track their efforts. If you are not tracking your efforts it is impossible to grow and expand your business. That is the bottom-line.

Now For The Backlinking Conundrum

I had a client who had thousands of backlinks pointing to their root level domain, and they still could not reach the front page of Google. Meanwhile their competitors only had a few hundred backlinks and was sitting pretty at the number one position. My client’s page was optimized, and they had the domain name and age advantage over their competitors.

My client and his team of Internet Marketing guru’s were baffled as to why this was happening. They had read the latest Internet Marketing newsletters. They had all of the courses, both physical and digital, and still they were failing.

The only thing that they new for sure is that after the big Google shake up they were no longer on the front page.

After listening to my client on the phone for about 15 minutes explaining everything, and hearing the desperation in his voice, he finally asked the big question – how much for my help?

I could have easily charged him $5,000 and he would have easily paid me for solving his problem. My client sales a unique product that he generates $1,000 profit per unit. On average he sales 7 to 10 units per day. On the low end that is 196 units per month.

I told him that I would charge him nothing up front, however I wanted $25 per unit sold for the life of the product. For me that comes out to $4,900 a month (on the low end). Without hesitation he took the deal, we finalized everything and I went to work on solving the problem. It took me about 3 hours to figure out exactly what the problem was.

NOTE: I was sitting inside Barns and Nobles eating cheese cake, while I was doing this. Ask yourself how cool is that?

I called up my clients Internet Marketing team, and explained to them where they went wrong, and how to correct it.

The Problem

The client was using Unique Article Wizard to build backlinks to their site (excellent product and I highly recommended. It is worth every damn cent that you pay for it.) However they were creating articles using the same link over and over again instead of promoting various pages of their site.

The Solution and Why

Lets say that you want to build backlinks for the following URL:

www.yourdomain.com/any-keyword-page

My client would write an article and prepare that article for Unique Article Wizard (so far… So good). In order to create more links to the same URL they would create more articles (this is where the proverbial shit hits the fan).

When the client submit the first article to the designated URL they were building backlinks to their site, as well as generating traffic. All of this aids in helping your rankings in the search engines.

In order to increase their backlinking efforts the client repeated the process. In logic it sounds like a good idea. However the software they were using UAW submits the article to the same sources. Those sources are eventually spidered by Google and other search engines. The search engine spiders realize that it has already found a link to your URL on this site and no longer gives it any credit as far as helping you boost your rankings. The only good promoting the same URL over and over again using ANY SOFTWARE is you may generate a little extra traffic.

You time would be better spent creating another page on your website targeting the same keyword phrase and then promoting that URL. You could then link the URL on your site to the main page that you wish to push up the rankings.

I explained everything to the clients Internet Marketing team and they immediately implemented my idea. Three weeks later thanks to TRACKING a few sales started to trickle in.

The client and I agreed to send me my commissions weekly via PayPal. Currently I am generating $375 a week, for less than a days work that I did almost two months ago.

Solving Your Own Backlinking Conundrum

Stop worrying about generating a ton of backlinks and focus on optimizing various pages of your site and building backlinks to them also. Using tracking methods, determine which pages are doing climbing the charts and go out and build more highly targeted banklinks to those pages to give them that little extra boost.

You should be spending at least 50% of your time applying backlinking strategies, this is where your money will come from. Let me be a little more clear… You should spend at least 50% of your time building highly targeted backlinks to your site.

Tim? How in the hell do I do that?

Well, I am glad that you asked :D

If you are on your job, you should own Market Samurai. If you do not have it go right now and download a free copy right now – Market Samurai Free Copy.

If you do own Market Samurai… Good Job! Give yourself a pat on the back, because you are WAY ahead of many Internet Marketers already. Use it to spy on your competition and determine where they are getting their backlinks from.

THEN GO OUT AND DO THE SAME!!! In a few weeks you will discover that you are creeping up on your competitors, and before you know it you will be taking their lunch money and sitting pretty at the #1 position.

Please leave your comments below I would really like to hear form you. Tell me if you loved the blog post or if you hated it and think I should jump out in front of a bus. Either way I want to hear from you.